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TV Spots, Example 12.4-2a, Hillier and Lieberman


   {  Exmpl12.4-2_TVSpots.mpl  }

   {  Hillier and Lieberman, Introduction to Operations Research, 7th ed.  }

   {  Chapter 12.4,  Example 2a, Marketing, Size 4x9, Page 594  }


TITLE
   TVSpots;

INDEX
   product:= 1..3;
   spots := 0..3;

DATA
   Profit[spots, product] :=   (0,   0,   0,
                                1,   0,  -1,
                                3,   2,   2,
                                3,   3,   4) ;

   J[spots=1..3] :=   (1, 2, 3);

BINARY VARIABLE
   y[spots=1..3, product];   !Equals 1 if product i fills j spots

MODEL
   MAX TotProfit = SUM(product, spots: Profit * y);

SUBJECT TO
   NumProd[product]: SUM(spots=1..3: y) <= 1;
   NumSpots : SUM(product, spots: J*y) = 5;
  
END



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